Hi I’m Jessica ✨🪩✨
Welcome…
I’m a brand strategist and designer, and the founder of RebelArketype Studio based in Antwerp. I spend most of my days helping good brands stop looking like everyone else.
The rebel part is a bit misleading, to be honest, because I don’t own a leather jacket. My version of rebellion mostly looks like refusing rules everyone else accepted without asking why.
Things you didn’t ask to know about me
✦ Cat-parent to San & Jules. San is a sphynx, which means she’s naked, permanently cold, and judging you. One of them carries my nickname. Don’t ask.
✦ I run on iced matcha and hot chai lattes, with a little vanilla, because even I need sweetness somewhere.
✦ I’m addicted to historical Chinese dramas. Palace schemes, poisoned tea, and sixty episodes of nobody saying what they mean. My favourite heroines never win by being the loudest. They win by being the sharpest person in the room.
✦ I was never good at social media. I’ve made peace with that. Mostly.
✦ I make AI images with myself in them, which is a strange hobby for a private person. I know.
✦ I love too many visual styles to commit to one. That’s an inconvenient problem for a brand strategist, and I’m working on it in public.
✦ My best ideas show up at 3 AM. By 9 they’re usually less brilliant.
That’s me. ✨🪩✨
And if you read this far, we’ll probably get along.
Subscribe, and pull up a chair.
P.S. I also exist outside this inbox, posting less often than a C-drama villain switches sides. Come find me:
Instagram
LinkedIn
Behance
Higgsfield
Midjourney
